Sam and Gary, employees at a sporting goods company, discuss the results of recent survey administered by their complany.
Students Consolidation:
Answer the five questions and then write the conversation (role play)
Thanks and remember the exam is TOMORROW (APRIL 3rd)
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- Wednesday, Apr. 02, 2008 @ 17:33:31
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- Wednesday, Apr. 02, 2008 @ 17:33:42
1. leisure sporting activities
2. 18-26
3. tennis
4. sell tennis rackets
5. They are very health conscious.
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- Wednesday, Apr. 02, 2008 @ 17:40:46
1. leisure sporting activities(a)
2. 18-26(a)
3. tennis(b)
4. sell tennis rackets(b)
5. They are very health conscious(b)
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- Wednesday, Apr. 02, 2008 @ 17:42:26
1 leisure sporting activities
2 18-26
3 tennis
4 sell tennis rackets
5 They are very health conscious
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- Wednesday, Apr. 02, 2008 @ 17:42:07
carola: in the survey we discovered four important groups according to the age and these are:
18-26
27-35
36-45
46-55
fiorella:the mos t active group was the young people to 18-26
carola:his favorite sports was jogging ,the next one was skiing,swimmming and cycling.
fiorella:we have two market strategies and these are focus to target the 18-26 also expand a new line of athletic shoes.
carola: as finally are company needs to target 46-55 age because the have conscious and considered about health
members:carola barzola and fiorella fernandez -
- Wednesday, Apr. 02, 2008 @ 17:53:52
Javier:Could you review the results of the survey on sporting activities again? We need to plan out our proposal for tomorrow.
Rolando: Yes.the results that threwth the focus group 550 womans and mans and following age groups.
18-26
27-35
36-45
javier: ok .What about these groups broken down by gender?
Rolando: the footing their recreotional sport followed by skinng,tennis,etc.
Javier:we also have to come up with a more appealing slogan at this age group between 18-26.
Rolando:I think our trend has been kepting positive state probably take some decition later on.
Javier: mmm I see you point.Let me see this proposal tomorror in our meeting.
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- Wednesday, Apr. 02, 2008 @ 18:00:21
1.- A
2.- A
3.- B
4.- B
5.- B
SAM: hey gary what can you tell me about the results of our sporting activities survey we had?.
GARY: well, we got to divide 150 people (men and women)and separate them into groups, which are the following:
18-26 ..... 27-35.....36-45..........46-55. The results show that the people between 18-26 are the most active in sporting activities, followed by the 36-45 group.
SAM: And what about their sport preference?
GARY: We now know that jogging is the most practiced, then skiing, tennis and swimming.
SAM: And who are more active then? (between men and women)
GARY: Men are more active only in the group of 18-26; however, women are more active in the other 3 groups.
SAM:MMMMM...... so according to you are saying to me, we need to improve and empathize our work in the group of 18-26?. we need more campaigns and more advertising.
GARY: well... i think that we need to focus our minds on the group of 46-55 because they are more health conscious about what they want and also they like to stay fit. -
- Wednesday, Apr. 02, 2008 @ 18:00:47
answers:
1.A
2.A
3.B
4.B
5.B
Conversation:
Sam : hey Gary! Could you tell me about the result of the last survey that we made?
Gary: well, we got to divide 150 people (men and woman) and separate into groups which are the following:
18-26
27-35
36-45
46-55
The result shows that the people between 18-26 years old are the most active in sporting activities, followed by 36-45 years old group.
Sam :And What about their sports preferences?
Gary:We now know that jogging is the most practiced than skiing , tennis and swimming.
Sam : And, who are more active between man and woman?
Gary: Men are more active only in the group of 18-26 years old however, woman are more active in the other 3 groups.
Sam :UHMM MMM .............so, according to you are saying to me we need to improve and empathize our work in the group of 18-26?, we need more campaings and more advertising.
Gary:well...... i think that we need to focus our minds on the group of 46-55 because they are more health concious about what they want and also they like to stay fit.
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- Wednesday, Apr. 02, 2008 @ 18:03:18
Interview:
S: Well, after take a survey of leisure sporting activities, the results are the following.
G: Beginning, there are three range of age who practice leisure sporting activities. These are 18 – 26, 27 – 35 and 36 – 45. However the most active in sport is persons of 18 – 26, because they have more free time to practice sports and better conditions physicals.
S: As we know, exist a wide range of leisure sporting activities but which leisure sporting activities is the most popular?
G: The sports, exercise, and recreation activities that were most frequently reported by participants were jogging, tennis, and participating in water sports.
S: I suppose that you have planned some marketing strategies to achieve your aim, could you explain me these marketing strategies?
G: of course, first anyone should be know which is our target market, mine is persons are 18 – 26 years ago and I will carry more athletics shoes.
S: In my opinion a good customer would be persons are between 45 - 55 years, because this group is very health concerned and they are in a good position economic to invest in these activities.
Answers
1. leisure sporting activities
2. 18-26
3. tennis
4. sell tennis rackets
5. They are very health conscious.
Melissa Linares
Angie Cornejo
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- Wednesday, Apr. 02, 2008 @ 18:07:19
1)
SAM: well Gary , we want a proposal about the new business
GARY: Ok great, I have Hold information about the different choices, that this proposal has. We have four groups, we realize a survey, the choices are
Number one : 18 – 26 years old , number two : 27-35 years old ,number three:36-45 years old and number four:46-55 years old.
And the result of this survey are several options . According to the result , the group seems to be most active in sports are the 18-26 years old group.
SAM : And what is the most popular sport?
GARY: In this particulare group the most particulare sport is swim
SAM: we want also consider in the future other options : Athletic shoes for example
GARY : I know , is a great options , however the result show us another things
SAM : ok gary , I want details of your proposal
2)
1. Leisure sporting activities
2. 18-26
3. Tennis
4. Sell tennis rackets
5. They are very health conscious.

Score = 100%
Correct answers:
1. leisure sporting activities
2. 18-26
3. tennis
4. sell tennis rackets
5. They are very health conscious.